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About This Branding Studio

Based in Long Island City, Queens, By The Water Studio works with wellness entrepreneurs, therapists, and small business owners throughout NYC and beyond. My approach blends brand strategy, messaging, and visual identity design to help growing businesses move from DIY and inconsistent to clear, credible, and memorable.

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MEET THE FOUNDER

Althéa Labré

I’ve been a designer for nearly 15 years, working with dozens of brands across a full-service ad agency and several in-house teams. I played a key role in building the brand foundation for an award-winning marketing team, which continues to be strong and impactful a decade later.

In my years of practice and observing the design world as a whole, I’ve found that brands lacking a strong identity system often struggle to stand out and become forgettable. 

Without a solid foundation, they become inconsistent, are prone to chasing current trends, and (quite frankly) look generic.

That’s why I take a thoughtful, insight-based approach to align your business with your goals. I'll work with you to create a brand that stands out in its own unique way and connects with the right audience.

Learn more about my background on LinkedIn.

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